Fiserv Inc. and the former head of an independent sales organization will pay $40.2 million to settle charges brought by the Federal Trade Commission stemming from alleged illegal actions committed by ...

The issue is a gap in the type of transaction data banks possess. A credit card network or issuing bank will see a $200 card ...

In 2020, when Google first announced its plans to eliminate third-party tracking cookies, it sent marketers scrambling for alternative data sources and new marketing strategies. Now, with the recent ...

In a world where privacy regulations are tightening and third-party cookies are increasingly unreliable, first-party data has emerged as a cornerstone of modern marketing strategy. Yet, despite its ...

First Data Chairman and CEO Frank Bisignano (C) rings a bell to signal the start of trading after his company's IPO on the floor of the New York Stock Exchange on October 15, 2015. REUTERS/Brendan ...

First Data has announced a $3.5 billion private placement led by KKR. First Data is a business that helps make payment transactions secure, fast and easy for merchants, financial institutions and ...

NEW YORK--(BUSINESS WIRE)--First Data (NYSE: FDC), a global leader in commerce-enabling technology, and Mastercard (NYSE: MA) announced they have joined forces, enabling First Data to provide a ...

When Publicis acquired Epsilon for $4.4 billion on Sunday, it put a big emphasis on the value the company brings to the group around first-party data. But while Epsilon has deep experience working ...

In what may be the biggest anticlimax in their careers, employees at First Data Corp. will walk into their offices Monday morning as employees of Fiserv Inc. And if Fiserv chief executive Jeffery ...